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VIRAL SWIPE FILE
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@onthecarte

Matcha Cookies

over 1 year ago

Viral factor:x4.58
Views:863,840
Engagement:13.07%
Niche:Food & Drink
Format:Aesthetic food slideshow
View original video (opens in new tab)

How it compares

Viral factor
x4.58: about 4.58 times the views @onthecarte usually gets. Viral factor divides a video's views by its account's usual views, so it measures how far the video beat its creator's normal reach, whatever the size of the account.
Views
863,840 views.
Engagement
13.1% engagement rate. 61,391 likes, 181 comments, 10,687 shares, 40,635 saves.
Hook
“Matcha Cookies”: the opening line, the part that has to stop the scroll.
Filed under
niche: Food & Drink; format: Aesthetic food slideshow.
Against the Food & Drink niche
Against the Aesthetic food slideshow format
Views against the Food & Drink niche
Engagement against the Food & Drink niche

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Matcha Cookies – @onthecarte viral TikTok | Viral Swipe File