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VIRAL SWIPE FILE
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@thetoddgross

12am update

over 1 year ago

Viral factor:x9.01
Views:337,538
Engagement:12.00%
Niche:Lifestyle
Format:Selfie with Background
View original video (opens in new tab)

How it compares

Viral factor
x9.01: about 9.01 times the views @thetoddgross usually gets. Viral factor divides a video's views by its account's usual views, so it measures how far the video beat its creator's normal reach, whatever the size of the account.
Views
337,538 views.
Engagement
12.0% engagement rate. 28,749 likes, 1,040 comments, 9,279 shares, 1,441 saves.
Hook
“12am update”: the opening line, the part that has to stop the scroll.
Filed under
niche: Lifestyle; format: Selfie with Background.
Against the Lifestyle niche
Against the Selfie with Background format
Views against the Lifestyle niche
Engagement against the Lifestyle niche

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