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VIRAL SWIPE FILE
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@newphonewhodis

Your father and I are getting a divorce

over 4 years ago

Viral factor:x775
Views:17,192,200
Engagement:13.09%
Niche:Relationships
Format:Text and B-Roll
View original video (opens in new tab)

How it compares

Viral factor
x775: about 775 times the views @newphonewhodis usually gets. Viral factor divides a video's views by its account's usual views, so it measures how far the video beat its creator's normal reach, whatever the size of the account.
Views
17,192,200 views.
Engagement
13.1% engagement rate. 2,132,577 likes, 5,013 comments, 6,759 shares, 106,749 saves.
Hook
“Your father and I are getting a divorce”: the opening line, the part that has to stop the scroll.
Filed under
niche: Relationships; format: Text and B-Roll.
Against the Relationships niche
Against the Text and B-Roll format
Views against the Relationships niche
Engagement against the Relationships niche

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