
H&M #AD
1 year ago
How it compares
- Viral factor
- x46.5: about 46.5 times the views @wisdm8 usually gets. Viral factor divides a video's views by its account's usual views, so it measures how far the video beat its creator's normal reach, whatever the size of the account.
- Views
- 33,108,122 views.
- Engagement
- 0.9% engagement rate. 286,681 likes, 1,019 comments, 4,701 shares, 11,439 saves.
- Hook
- “H&M #AD”: the opening line, the part that has to stop the scroll.

































