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VIRAL SWIPE FILE
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@life360

This is the 2nd life 360 ad I've seen and they are TOP TIER

over 1 year ago

Viral factor:x2.49
Views:144,021
Engagement:4.57%
Niche:Relationships
Format:Selfie with Background
View original video (opens in new tab)

How it compares

Viral factor
x2.49: about 2.49 times the views @life360 usually gets. Viral factor divides a video's views by its account's usual views, so it measures how far the video beat its creator's normal reach, whatever the size of the account.
Views
144,021 views.
Engagement
4.6% engagement rate. 5,913 likes, 69 comments, 327 shares, 275 saves.
Hook
“This is the 2nd life 360 ad I've seen and they are TOP TIER”: the opening line, the part that has to stop the scroll.
Filed under
niche: Relationships; format: Selfie with Background.
Against the Relationships niche
Against the Selfie with Background format
Views against the Relationships niche
Engagement against the Relationships niche

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