- Viral factor
- x2.17: about 2.17 times the views @morningbrew usually gets. Viral factor divides a video's views by its account's usual views, so it measures how far the video beat its creator's normal reach, whatever the size of the account.
- Views
- 203,703 views.
- Engagement
- 13.7% engagement rate. 24,257 likes, 38 comments, 2,559 shares, 968 saves.
- Hook
- “Do you have nothing”: the opening line, the part that has to stop the scroll.
- Filed under
- niche: Socials; formats: Selfie with Background, Mic in Hand.
- Against the Socials niche
- 2.1× the median of the videos in the library (median 000,000).
- Against the Selfie with Background format
- 2.1× the median of the videos in the library (median 000,000).
- Against the Mic in Hand format
- 2.1× the median of the videos in the library (median 000,000).
- Views against the Socials niche
- 2.1× the median of the videos in the library (median 000,000).
- Engagement against the Socials niche
- 2.1× the median of the videos in the library (median 000,000).
VIRAL SWIPE FILE
